KISS Coffeehouse to leave Broadway at the Beach

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Steve Jones | Myrtle Beach Online

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Erin Burge

MYRTLE BEACH — A multi-year downward trend in business has led the owners of KISS Coffeehouse at Broadway at the Beach to decide to close the store around the end of September.

An exact date for the closing has not been set yet, said Matthew Goldschmidt, the store’s general manager.

KISS Coffeehouse has been a staple at Broadway’s Celebrity Square for seven years. KISS co-founder Gene Simmons came to Myrtle Beach for the opening of the Coffeehouse.

“It’s not that we didn’t do well,” Goldschmidt explained the reason for leaving, “it was just a steady decline.”

Goldschmidt said that everything in the store, which includes KISS memorabilia, is marked down to sell.