Matt Coker | OC Weekly

AMC announced Wednesday that 4th and Loud, a docu-series following the inaugural season of the LA KISS Arena Football League team that plays home games at the Honda Center, premieres at 10 p.m. Tuesday, Aug. 5.

Despite the headline to Daniel Cohn’s pre-season cover story above, LA KISS is not winning, having two victories at home and only one on the road for a disappointing 3-10 record in the National Conference’s West Division. The 14-0, division-leading Arizona Rattlers crushed LA KISS 83-47 on Saturday. The home team returns to Anaheim to play Spokane tomorrow night.

Even though LA KISS has not lived up to the hype, that does not mean 4th and Loud will be unworthy reality television. Remember how great Hard Knocks was when it followed the lackluster New York Jets?

And the 10, hour-long episodes of 4th and Loud include team co-owners Paul Stanley and Gene Simmons, who especially knows how to play to the camera, as proven in the seven-season run of Gene Simmons Family Jewels on A&E.

4th and Loud producer Thinkfactory Media and executive producers Adam Freeman, Adam Reed, Erin Kelly and Leslie Greif filled the same roles on Gene Simmons Family Jewels. The remaining executive producer, Chris Gillen, counts among his credits the reality showsI’m With Busey, Fat Cops and Big Texas Heat.

Also popping up on camera will the the longtime KISS band manager Doc McGhee, LA KISS managing partner/owner Brett Bouchy, president/owner Schuyler Hoversten and the franchise’s players and coaches working “to turn LA’s first professional football team in years into a winning franchise.”

Maybe by season two, guys.