Paul Stanley Revisits His Signature Look for a New Ad Campaign

While KISS may have said goodbye to the stage for good in December 2023, the spirit of the band lives on… and makeup included. Paul Stanley, co-founder and lead singer of KISS, surprised fans by reprising his classic “The Starchild” persona for a new commercial for the business software platform Workday.
The ad marks the first time Stanley has donned his Starchild makeup since KISS’ historic farewell at Madison Square Garden, where the band announced that “KISS as we know it is over,” before introducing their digital versions at the show’s close.
In this ten-second teaser, Paul Stanley appears fully decked out in his signature makeup. The commercial maintains the humorous tone that has characterized Workday’s campaigns, with the “rock star” serving as a metaphor for business leaders who use the platform.
Stanley previously partnered with Workday in 2023 during the Super Bowl, alongside other rock icons like Ozzy Osbourne and Billy Idol. In that campaign, the stars poked fun at how companies called their most effective employees “rockstars,” reminding them who the real deal are.
However, this is the first time since KISS officially left, Stanley has worn makeup again, which has sparked nostalgia and excitement among fans. We’ll get to see more of this Starchild project on April 7.
From KISS Army Pavia