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 All news should be considered an unconfirmed report unless verified, and all information published at KISS Asylum is attributed to the source from which it was received so that readers may judge the validity of the statements for themselves. All information is confirmed where possible, and all publication is governed by common sense.
Marketing Is Everything! From Real Estate To GENE SIMMONS of KISS.From: geraldromine.com Posted: April 5, 2008 Marketing is everything! Right now I’m in Nashville Tennessee attending a marketing super conference with some of the brightest minds in marketing. The key note speaker was KISS Superstar GENE SIMMONS! Gene is known as the Wildman with the famous long tongue who has been rocking out worldwide for over 30 years! Gene is an international marketing machine fluent in many languages and I took a huge amount of notes. But, the single most important thing I took from Gene’s keynote talk was "I have a virtual office. There are no buildings. Those days are gone!" The next thing that happened is GENE SIMMONS called a guy out of the audience and had him read Gene’s busy schedule. Then Gene said that’s his office, no staff, no secretary, just Gene. An important lesson! Last week I listened to Tony Hsieh, the man behind Zappos.com, who has built a massive online shoe business and a whole lot more. Yes, shoes! Now Zappos is working on being a billion dollar online company. Who would have thought a shoe company could do such things without a bricks and mortar storefront! Yes, the days of bricks and mortar are gone! For real estate investors this is great news. As people get used to conducting business online it becomes easier and easier for homeowners to deal with virtual real estate investors. Before the modus operandi was a buyer invested time and energy to look at houses, make offers, and negotiate deals. With virtual real estate investing investors can make offers based on the financial numbers then only invest time to look at the house(or have somebody else look at it) if the offer is accepted… or if they are a virtual wholesaler NEVER look at the house! Life just keeps getting better and better! You have to love the opportunities brought to us by this country and technology! PS - You would have been shocked it you heard everything GENE SIMMONS had to say about business. This guy really gets it. |
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